Speakers

Evan Adlman
Senior Vice President, Advanced Advertising and Digital Partnerships
AMC Networks

Evan Adlman serves as senior vice president of advanced advertising and digital partnerships for AMC Networks. In this role, Adlman leads all advanced advertising sales and digital partnerships, enabling clients to leverage data and platforms across AMC Networks’ brands to reach their audiences. In addition, Adlman oversees the digital partnerships, programmatic business and operations teams and works closely with the broader advertising sales team on sales opportunities and its go-to-market strategy, based on an audience-first approach. Adlman also works closely with the organization’s programming and business development teams on an increasingly expanding array of ways to serve content to users on new platforms, enabling more opportunities for clients to engage with audiences. 

Kevin Arrix
Senior Vice President
DISH Media Sales

Kevin Arrix, Senior Vice President of DISH Media, is responsible for DISH TV’s and Sling TV’s advertising sales, analytics and operations. He leads the team spearheading the company’s advanced advertising initiatives which include cross-platform addressable, programmatic sales and dynamic ad insertion.
 
Kevin is a seasoned revenue executive with 20+ years of experience leading Sales, Operations, Client Services and Strategy teams. He is a recognized thought-leader fluent in the various disciplines of digital and mobile advertising and marketing.
 
Prior to joining DISH in 2018, Kevin served as Chief Revenue Officer of Verve, leading the mobile marketing platform’s Direct and Enterprise sales, customer success and advertising operations teams.

Chinmayi Bettadapur
Senior Director, Product Management
Salesforce

Chinmayi Bettadapur heads global product for Salesforce Industry Media Cloud. In her last role at Amazon, she built advertising products monetizing owned and operated properties, and led product strategy across audience, measurement, and supply for its Demand Side Platform. Prior to that, she built ad products for both the buy and sell side at Quantcast. Chinmayi holds an MBA from Insead and a Bachelor's degree in Computer Science from University of California Berkeley. 

Theresa Boras
Director, Performance Marketing
Disney Advertising Services

Theresa Boras is Director, Performance Marketing, Disney Advertising Sales. In this role, Boras partners with Direct-to-Consumer brands to help drive results across Disney’s entire portfolio, including TV, digital, OTT and social. She has over 15 years of advertising experience across digital, social and advanced video platforms. Prior to Disney, she held leadership roles at Hulu, Twitter, CNET, AOL and internationally at FairFax Media in Sydney, Australia.
 
Boras has a Bachelor of Business Management from the University of Pittsburgh along with an Associate degree in Interior Design from the Art Institute of Pittsburgh. She resides in New Jersey with her husband and two children, Hunter and Madeline.

George Carens
Director of Insights
Samsung Ads

George Carens is Director of Insights at Samsung Ads, responsible for helping Samsung’s Agency, Brand and Media Clients navigate the shifts occurring in consumer’s TV viewership behavior. He brings more than 25 years of experience in the Industry and has led organizations through dynamic marketplaces, transforming traditional media research and data businesses into multi-media businesses. Prior to Samsung Ads, George held roles as Chief Growth Officer and Chief Revenue Officer for Kantar Media North America and President of Kantar Media Advertising Intelligence.

Colin Dixon
Founder and Chief Analyst
nScreenMedia LLC

Mr. Dixon created nScreenMedia as a resource to the Digital Media Industry as it transitions to multi-screen delivery. He has 20+ years’ experience working in the Digital TV, Over-the-Top, and IPTV spaces. Previously, he was an analyst and partner with The Diffusion Group and has held senior executive positions at Microsoft/WebTV and Oracle. He is the author of many reports and opinion pieces and is a frequent speaker at industry events.  

Peter Fondulas
Principal
Hub Entertainment Research

Peter Fondulas serves as principal at Hub Entertainment Research, directing market research on the impact of technology consumers’ entertainment decisions and behaviors. He specializes in helping TV and media companies transition most effectively to the new digital environment. Working with the largest networks, pay TV operators, streaming providers, and studios, Fondulas and the Hub team measure and track how technology changes the ways consumers discover, choose, and consume entertainment content. 

Julian Franco
Senior Vice President, Product Management
HBO Max

Julian Franco is Senior Vice President, Product Management, HBO Max, responsible for developing the advertising experience for users of the ad-supported version of HBO Max. He recently played an instrumental role in the launch of the ad-supported tier of the platform in June, with a commitment to offering the lowest commercial ad load in the streaming industry.  

Prior to joining the HBO Max team, Julian worked as Head of AVOD at Vudu, where he led the ad-supported video on demand initiative and led teams across content acquisition, programming and strategy, product management, advertising technology, revenue/monetization/demand partnerships and ad operations. Before this, he served as Vudu’s director of product management and led product across CTV, Mobile, and desktop before building and focusing on the ad supported businesses.  

Diana Horowitz
SVP, Advertising Sales
fuboTV

Diana Horowitz is senior vice president, advertising sales at fuboTV, the live TV streaming platform that is transforming how people watch sports, news and entertainment. 

A highly experienced digital and broadcast sales executive, Horowitz leads the national ad sales team, as well as overseeing ad operations and overall sales and growth strategy for fuboTV and its linear channel, fubo Sports Network.

Prior to joining fuboTV in 2020, Horowitz was vice president, sales for Telestream’s full range of advanced media technologies in the eastern United States. Previously, Horowitz was executive director, sales for IBM Watson Media, also holding positions at Comcast Technology Solutions as global client director and director, VOD sales. Horowitz joined Comcast from Scripps Networks Interactive (now Discovery, Inc.), where she led the digital advertising sales team, northeast region for Food Network and Cooking Channel.
 

Jennifer Longo
Project Manager
KS&R

Jennifer has a passion for using data to pursue greater success for her clients. As a Project Manager for KS&R’s Entercom Team, Jennifer is a creative problem-solver with expertise in designing, conducting and analyzing various forms of qualitative and quantitative research – including tracking consumer behaviors and brand health, concept testing, segmentation, and service packaging and pricing. 

Going into her 16th year in the market research industry, Jennifer has extensive experience leading research in the video, mobility and broadband service categories. She enjoys empowering clients with timely, fact-based market research insights to help them make informed decisions and be confident in their actions. 

Olivier Karra
Cloud Solutions Marketing Director
Broadpeak

Olivier Karra is a media technology enthusiast motivated by new ideas and innovation. Within the cloud platform department at Broadpeak, he works to define the features and priorities for Cloud and SaaS streaming solutions. His responsibilities also include market analysis, ecosystem positioning, as well as business model definition.  

Before joining Broadpeak, Olivier held a variety of roles at Harmonic, including solution marketing director for OTT and IPTV market segments, business development director for the VOS SaaS product line and technical sales manager for the EMEA region.  

Jo Kinsella
President
TVSquared

Jo is President of TVSquared, the largest independent global measurement and attribution provider for converged TV. At TVSquared, Jo’s focus is on leading the company’s commercial portfolio, including client relations and strategic partnerships across the entire media ecosystem – from brands and agencies to networks and publishers. A creative and passionate leader, Jo is driving TVSquared’s leading position in linear and digital TV measurement, and helping to shape the future of TV advertising by bringing transparency, accountability and proof of performance to the forefront. As a founding team member, Jo has scaled large enterprise customers and empowered thousands of advertisers in 75+ countries to leverage TVSquared’s cross-channel, cross-screen measurement and attribution platform. 

Ben Munson
Editor
Fierce Video

Ben Munson is the Editor of Fierce Video. Ben has covered the cable and wireless industries as a journalist for more than seven years.

Abhishek Neralla
Director of Media Services
A+E Networks

Abhishek Neralla is responsible for Video Content Management and Delivery across all of A+E Networks' sites and apps that serve more than 1 billion video views per year. He has architected and set up multiple AVOD (both SSDAI and CSAI), LIVE (including low latency streaming) and SVOD workflows, along with associated infrastructure, delivered using a Multi-CDN, Multi-Origin strategy leveraging QoS/QoE data. He has also implemented B2B and B2C content distribution, and content claiming, pipelines to third parties like Youtube, Facebook, DailyMotion, PlutoTV, etc., along with an increasing emphasis on developing FAST channels across multiple platforms.

Chris Pizzurro
SVP, Global Sales & Marketing
Canoe Ventures

Chris is responsible for all the company’s sales and marketing efforts. Chris has over 33 years of experience in national media strategy, marketing, and implementation, with a focus on traditional TV and digital media advertising. Prior to Canoe, he was a Principal at Leap Media Group, an advertising consultancy specializing in advanced TV advertising. Before Leap, Pizzurro spent 13 years at Turner Broadcasting advertising sales. He has received an Emmy® Award nomination, a Webby® Award nomination, as well as being a CableFAX Innovation Award recipient, an iTVt Leadership Award beneficiary, and a TVOT All-Star Award winner. Chris is named on four patents granted to Canoe and he also is a Board Advisor to both the eSports Ad Bureau and VuPulse.

Amy Schaefer
Project Associate
KS&R

Amy is passionate about advocating for the customer, bringing customer insights and market needs to help clients drive brand awareness, product/service improvements and business strategy. With a natural curiosity to uncover the root causes and deep customer needs, she provides data-driven recommendations and innovative solutions that drive brand adoption and revenue growth.

As part of KS&R’s Entercom team, she leverages 20+ years of experience conducting qualitative and quantitative research in B2B and B2C segments, bringing learnings and ideas from across industries.

Gaurav Shirole
Director of Ad Management
Roku

As Director of Ad Measurement for Roku, Gaurav Shirole leads a team that employs in-house and third-party data and partners to produce quantitative analyses and qualitative research proving Roku’s unique value to advertisers. He has spent 10 years working in TV analytics, with a focus on attribution, including founding an acquired TV ad-tech start-up and serving as a media analytics consultant for Fortune 100 brands and political campaigns. Gaurav is a graduate of the University of California, Berkeley’s Haas School of Business. 

Brad Stockton
SVP, US National Video Innovation
dentsu

As the SVP, US National Video Innovation for dentsu’s Media Service Line, Brad is tasked with the development of innovative, consistent and scalable buying and investment capabilities across Addressable TV, Data Driven Linear, Connected TV, Online Video and emerging technologies and platforms.  

Over the last decade, Brad has held several media strategy roles focused on delivering result-driven buying strategies across various client categories including Pharmaceuticals, Quick Service Restaurants, Entertainment and Consumer Package Goods. Prior to joining dentsu, Brad served as a Media Manager for Henkel in which he oversaw the North America Beauty omni-channel media portfolio.  

Brad studied Marketing at Ramapo College of New Jersey where he was also a collegiate athlete.  

Cole Strain
Senior Director of Product
Samba TV

Cole Strain is the Senior Director of Audience Products at Samba TV, where he leads product development for agencies and brands to leverage Samba’s omniscreen targeting and comprehensive TV analytics. Prior to joining Samba TV, Cole was the Head of Measurement Solutions for Pinterest. He has served on the Board of Directors for the Media Rating Council, and sits on the Board of Trustees for the Advertising Research Foundation. Previously, he worked at Sovrn Holdings, Oracle, and Datalogix. 

Jason Thibeault
Executive Director
Streaming Video Alliance

Jason Thibeault is the Executive Director of the Streaming Video Alliance, a global association of companies collaborating to solve critical challenges in delivering a better streaming video experience and increasing adoption. Prior to this role, Jason spent eight years at Limelight Networks, a leading CDN, where he held several roles including product manager and marketing strategist. Jason is an inventor on multiple technical patents in the streaming industry and a proven entrepreneur. He is also a contributing editor to Streaming Media Magazine.

Frans Vermeulen
Chief Operating Officer
Tru Optik, A TransUnion Company

Frans has over 20 years of experience in TV, digital, mobile, SaaS sales strategy and corporate development. In his role as COO, Frans is responsible for growing Tru Optik’s enterprise partnerships and product suite throughout the TV ecosystem. Additionally, he leads business operations and is implementing the strategy to expand Tru Optik’s teams domestically and abroad. Frans previously served as the Vice President of Advanced Strategy and Operations at Comcast where he focused on global advertising strategy, related technologies, partnerships/corporate development and the acquisitions of ThisTechnology, Adazzle, VisibleWorld and StickyAds.tv. Prior to Comcast, Frans served as Senior Vice President of Global Solutions and Corporate Development at FreeWheel leading to the company’s acquisition by Comcast. 

Bob Waln
Portfolio Group Member
MediaKind

Bob is a member of the Portfolio Group of MediaKind and has many years of experience working with advanced advertising for linear and VOD consumption. His efforts led to an Emmy® Award for Ericsson in 2013 for pioneering development of dynamic ad insertion for video on demand. Bob also has expertise in Digital Rights Management protection, Direct To Consumer platforms, and client applications for streaming services. 

Jon Watts
Executive Director
The Project X Institute

Jon Watts is an experienced consultant and advisor to the media, advertising and technology industries, with 25 years of experience advising and working with leading companies in the USA and internationally. He co-founded and is now Senior Advisor to award-winning research and strategy consultancy MTM, and also works as an independent advisor to various industry initiatives, helping the media industry to solve challenging business problems. He is Senior Editorial Advisor to Beet.TV.

Daniel Wohlfart
Product Manager, Advanced Advertising
Synamedia

Daniel leads the direction of the Synamedia Iris Advertising Product portfolio, designed from the ground up to enable all content ecosystems with the possibility of selling addressable advertising. 

He has an extensive background in ad tech, spanning over more than 10 years, having worked for SpotX where he was the EMEA Strategic Product Manager and, prior, was a pivotal member of the team which developed the Videoplaza advertising technology, later acquired by Invidi. 

Mike Woods
SVP, Ad Products
Amagi

For the last several years, Mike has been immersed in the rapidly changing streaming video markets. These experiences uniquely position him to understand the opportunity in streaming today.   

Currently, Mike is SVP, Ad Products and runs the Ad Monetization business at Amagi, helping to grow it into a global powerhouse that creates the infrastructure for streaming TV. 

Prior to Amagi, he was an executive with The Walt Disney Company and Maker Studios. Earlier, he was a management consultant with Ernst & Young. 

Laura Wu
Head of Strategy and Operations
Beachfront

Laura Wu is a business strategy and operations leader with more than a decade of experience directing critical initiatives for high-growth organizations in media.   
 
Currently, Laura serves as the Head of Strategy and Operations at Beachfront, where she leads the strategic planning and execution of key innovation initiatives, while overseeing the company’s marketing, revenue, and human resource operations. 
 
Prior to Beachfront, Laura spent close to five years with Verizon Media, with two years at Yahoo and one at Brightroll. 

Maggie Zhang
Head of Measurement Success
Amazon Advertising

Maggie leads the Measurement Success team at Amazon Advertising. She is responsible for developing and promoting advertising performance insights, campaign best practices, and innovative measurement solutions across OTT, audio and display products. She also works with advertisers, measurement providers and Amazon stakeholders to create marketing and education opportunities for Amazon measurement solutions.    

Maggie previously served as EVP, Video Research and Insights at Dentsu, where she oversaw linear and OTT video research efforts. Prior to Dentsu, she led research and measurement initiatives focused on digital video advertising at Interactive Advertising Bureau (IAB). Maggie currently serves on IAB’s Digital Video Center Board.