Fierce Technology Presents:
Metaverse Global Congress
March 8-9, 2022 Free Virtual Event
TUESDAY, MARCH 8
METAVERSE PLATFORMS: EXPERIENCES, HARDWARE, AND BEYOND
The word “metaverse” is most frequently thrown about as a world that solely resides within Virtual Reality headsets. While that may provide the richest experience, Augmented Reality via devices like glasses and phones will undoubtedly be key players, as well as less immersive devices like PC’s and gaming consoles. Regardless of the hardware used, it’s the user experiences and partnerships that will help make or break a platform's growth. So what are the experiences that industry leaders are most excited about over the next 5, 10 years? What innovations in hardware, compute, and networking are needed in order for these to take off? And which platforms like Roblox, Facebook, and Fortnite are best suited for success?
11:30AM-12:10PM: Panel Discussion
THE ROAD TO INTEROPERABILITY
There are a number of people that were most involved in the founding of the internet, but largely, it can be traced back to leading academics and researchers, all of whom had a shared vision of an open and connected infrastructure that could deliver data across the world in seconds. Flash forward half a century, and the creation of the metaverse is instead being led by platforms from large corporations that each have their own interests and views on what the metaverse should be. Can platforms work together to allow for content, services, and experiences to be shared? What types of connections and interchanges are existing across platforms today? What innovations are holding up progress?
12:30PM-1:10PM: Panel Discussion
BRAND EXPERIENCES IN THE METAVERSE
From Gucci to Vans, brands are diving into creating their own experiences in virtual platforms. Not only does it give them a chance to stand out from their competitors, but it also gives them a chance to do something truly immersive and experiential, while even allowing them to test the waters on selling digital versions of their products. What does it take for brands to get started on various platforms? Who are some of the leading agencies that are assisting with creative development? How will metaverse experiences evolve for brands over the next 5-10 years? And what are some learning lessons from early adopters?
1:55PM-2:35PM: Panel Discussion
ROUNDTABLES: BRAND EXPERIENCES
WEDNESDAY, MARCH 9
BRINGING THE METAVERSE TO "LIFE": NEXT GEN DIGITAL LIFESTYLE PRODUCTS
While more traditional lifestyle brands are certainly starting to look into digital commerce opportunities in the metaverse, a whole new crop of digital first brands are starting to emerge. From virtual fashion, to virtual pets, to virtual assistants, and virtual real estate, this session will feature 4 quick hitting interviews with early leaders in this space.
11:15AM-12:15PM: Panel Discussion
BRINGING THE METAVERSE TO "LIFE": VERTICAL USE CASES
While gaming is certainly the lead use case for the metaverse thus far, a variety of platforms are building virtual worlds specifically tied to vertical opportunities in areas like Live Music, Fitness, and the Workplace. What are some of the early use cases that are seeing success?
12:35PM-1:35PM: Panel Discussion
PAYMENTS IN THE METAVERSE: FROM BLOCKCHAIN TO NFT'S
1:50PM-2:30PM: Panel Discussion
ROUNDTABLES: BUILDING BUSINESSES IN THE METAVERSE